April 19, 2024
Nvidia Launches China-Centric RTX 4090 D Gaming Chip
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Nvidia Unveils Tailored Gaming Chip for China Amid Export Control Challenges

Nvidia, a leading manufacturer of artificial intelligence (AI) chips globally, rolled out a fresh gaming chip targeted specifically at the Chinese market on December 28. As reported by Reuters, the new high-tech gaming chip from Nvidia promises its Chinese clients a substantial boost in performance, efficiency, and AI-centric graphics, all while remaining compliant with the United States government’s export controls.

This marks Nvidia’s inaugural chip aimed at China following the imposition of chip export restrictions to China by the Biden Administration in October 2022. Since their initial implementation, the U.S. government has subsequently tightened controls on multiple occasions. Notably, Nvidia’s most potent chips—the A800 and H800 chips—and their cutting-edge gaming chip, the RTX 4090, have all been prohibited from sale in the Chinese market.

According to a spokesperson representing Nvidia, their new RTX 4090 D is 5% slower in gaming and creating, priced at 12,999 yuan ($1,842 USD).

Nvidia anticipates making its new chip available in China starting in January 2024. China stands as one of Nvidia’s primary markets, constituting over 90% of China’s $7 billion AI chip market. Following China, the U.S. and Taiwan represent Nvidia’s largest markets, with approximately 13% originating from all other countries combined.

The company previously cautioned that stringent bans on exports to China could potentially harm long-term outcomes. Despite these bans, Nvidia disclosed a record-breaking revenue of $18 billion for Q3, attributing generative AI as the primary catalyst for the historic high.

The stringent controls imposed by the U.S. government on China have prompted the country to explore alternative avenues to expand its AI chip market. China plans to establish AI chip facilities to manufacture particle accelerators, positioning itself as a frontrunner in the global semiconductor industry.

Image by freepik

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