June 18, 2024
Cristiano Ronaldo Launches NFT Series with Binance
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Cristiano Ronaldo Launches NFT Series with Binance

Cristiano Ronaldo is expanding his involvement in the Web3 space by collaborating with Binance to launch a new non-fungible token (NFT) collection. This collection, titled “Forever Worldwide: The Road to Saudi Arabia,” commemorates Ronaldo’s journey from humble beginnings to football stardom. It features a series of NFT collectibles representing key milestones in Ronaldo’s career, from his early days as a teenage prodigy in Madeira to his impactful tenure at Manchester United and Real Madrid.

Collaboration and Artistic Contributions

Binance partnered with local artists from various cities, including Madeira, Lisbon, Manchester, Madrid, Turin, Saudi Arabia, and Portugal, to contribute unique designs for each NFT in the collection. Sarah Dale, Binance’s head of brand partnerships, elaborated on the project’s finer details in an interview. Ronaldo’s goal with this collection is to provide fans with unique digital artworks representing significant moments in his career while also offering exclusive experiences to his most dedicated supporters.

“Working with artists who really capture the feeling from each place makes this experience even more sentimental, and as NFTs, these moments in my journey can live on forever.”

Interactive Fan Experiences and Real-World Rewards

Cristiano Ronaldo has been actively involved in fan interactions and activations in previous collaborations, underscoring his commitment to engaging with his supporters. The new NFT collection will also grant certain holders the opportunity to create memorable moments with Ronaldo in person during a shoot in Riyadh. According to Dale, Ronaldo thoroughly enjoys interacting with his fans and often goes off-script to engage with them authentically.

The “Forever Worldwide” Ronaldo collection is scheduled to launch in two phases ahead of the 2024/2025 football season. The first collection, which debuted on May 29, features NFT artworks from Madeira, Lisbon, and Manchester, representing Ronaldo’s early career and his time with Manchester United. The second NFT drop, set for June 6, will include artwork depicting Ronaldo’s tenure in Madrid, Turin, and Saudi Arabia.

The Forever Worldwide NFT collection as seen on Binance NFT marketplace, featuring unique artwork from local artists. Source: Binance

Additionally, the collection includes seven “super, super rare NFTs” designed by Portuguese street artist Mr. Dheo, commemorating Ronaldo’s illustrious career with the Portuguese national team. These limited edition NFTs offer real-world rewards such as vintage jerseys, football tickets, and signed posters. Furthermore, collectors of these rare NFTs will have the opportunity to submit questions for Cristiano Ronaldo to answer in personalized videos.

Source: Cristiano Ronaldo

Conclusion: Ronaldo’s Impact on the NFT Landscape

Cristiano Ronaldo’s collaboration with Binance to launch the “Forever Worldwide” NFT collection underscores the growing intersection between sports, entertainment, and blockchain technology. By leveraging NFTs, Cristiano Ronaldo aims to provide fans with unique digital collectibles while also offering them the chance to engage with him in immersive real-world experiences. This venture highlights Ronaldo’s ongoing commitment to innovation and fan engagement, further solidifying his status as one of the most influential figures in both sports and digital culture.

Image by u_uelv82pg4b from Pixabay

Disclosure Statement: Miami Crypto does not take any external funding, or support to bring crypto news to the readers. We do not have any conflicts of interest while writing news stories on Miami Crypto.

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